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What's Happening at Hercules


Hercules Tires Expands Sports Partnerships Portfolio

September 17, 2021

Hercules Tires Expands Sports Partnerships Portfolio

Hercules Tires, a subsidiary of American Tire Distributors (ATD), is expanding its sports sponsorship portfolio by being named an official corporate partner of the Hamilton Tiger-Cats of the Canadian Football League, the title sponsor of th…

Hercules Tires New Consumer Rebate Effective Sept. 1

September 1, 2021

Hercules Tires New Consumer Rebate Effective Sept. 1

Hercules® Tires, a subsidiary of American Tire Distributors (ATD), today announced a $70 rebate on a set of its new all-terrain, all-season tires – the Terra Trac AT X-Journey for CUVs and the Terra Trac AT X-Venture for SUVs. It is also of…

Hercules Tires Launches Two New All-Terrain Tires

July 15, 2021

Hercules Tires Launches Two New All-Terrain Tires

Hercules® Tires today announced the addition of two new all-terrain, all-season tires to the Terra Trac lineup. By introducing the next-generation Terra Trac® AT in two distinct models – the Terra Trac AT X-Journey for CUVs and the Terra Tr…

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