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Hercules Tires Launches Terra Trac Cross-V AW, Roadtour Connect AS To Canadian Markets

Both tires originally introduced to tire dealers in the United States in late 2023.

HUNTERSVILLE, N.C. – The Hercules Tire and Rubber Company (HTR), a subsidiary of American Tire Distributors (ATD), is excited to announce the launch of the Hercules Terra Trac Cross-V AW and Roadtour Connect AS to the Canadian market. Both the Terra Trac Cross-V AW and Roadtour Connect AS were introduced to dealers in the United States in late 2023.

The Hercules Terra Trac® Cross-V AW is the brand’s first all-weather highway tire designed for crossovers, SUV’s and light trucks. The tire is available in 39 sizes from 16-inches to 22-inches designed to fit today’s most popular vehicles such as the Kia Telluride, Jeep Cherokee, Subaru Outback, Toyota Highlander, and Ford F-150.  

Engineered to be the ultimate all-weather ally without compromise, this innovative product line is designed to excel in warm weather as well as tackle challenging winter conditions with its Three-Peak Mountain Snowflake certification, providing a solution for consumers who want an alternative to making a separate winter tire purchase. With its advanced technology married with enhanced features, the Hercules Terra Trac Cross-V AW promises a driving experience that delivers performance, confidence, and quiet comfort all year round.  

The Hercules Roadtour Connect AS is the highly anticipated successor to the beloved Roadtour 455 and Roadtour 455 Sport. The all-season passenger/performance touring tire will be offered in a total of 41 SKUs ranging from 14-inch to 19-inch rim diameters. 

With the launch of the Roadtour Connect AS, drivers can experience an unparalleled sense of assurance on the road in the entry-level performance touring tire space.   

The new line ensures that safety and reliability are never compromised via an extended mileage warranty, an asymmetrical tread pattern with improved traction and enhanced ride comfort all while maintaining an accessible price point for cost-conscious consumers looking for overall value.  The Roadtour Connect AS will offer sizes to fit some of the most popular vehicles on the road today such as the Toyota Camry and RAV4, Honda Civic, Nissan Altima, Hyundai Sonata and the Ford Escape. 

The Terra Trac Cross-V AW and Roadtour Connect AS are backed by the Hercules Performance Promise warranty. The Terra Trac Cross-V AW will offer up to a 65,000-mile treadwear warranty (SUV/(P)-Metric 65,000 miles and LT-Metric 60,000 miles), and the T, H and V-rated Roadtour Connect AS will offer a 55,000-mile treadwear warranty. Both tires offer a 45-day “Trust our Ride” trial period, road hazard protection and workmanship and materials coverage. 

About Hercules Tires: 

Hercules Tires is one of three distinct brands owned by Hercules Tire and Rubber Company. The brand is widely recognized as the industry's premier value brand with a comprehensive selection of passenger, UHP, UTV, light truck, medium truck, agriculture, and specialty tires. Since 1952, independent tire dealers and distributors have trusted the Hercules brand to deliver outstanding quality, exceptional support, and unsurpassed value. The Hercules Tires brand is available at more than 4,000 retail locations across North America. Hercules Tire and Rubber Company is a wholly owned subsidiary of American Tire Distributors, Inc. American Tire Distributors is one of the largest independent suppliers of tires in the North American replacement tire market. The company offers an unsurpassed breadth and depth of inventory, frequent delivery and value-added services via more than 115 distribution centers to approximately 80,000 customers across the U.S. and Canada.