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NCAA Basketball

As an exclusive partner of sports agency Van Wagner, Hercules Tires is the title sponsor of five NCAA Division I basketball championships, including the Big South Conference, Big West Conference, Metro Atlantic Athletic Conference (MAAC), Sun Belt Conference, and Western Athletic Conference (WAC).

The partnership includes several marketing and media assets during basketball championship season including courtside LED signage, in-arena activations and an integrated linear and digital TV package.

Hercules Tires is a proud title sponsor for the following 2024 Men's and Women's Basketball Championships.
CONFERENCE MBB/WBB GAME DATE TIME LOCATION MEDIA
Big South MBB Finals 3/10/24 12:00 PM High Point University - High Point, NC ESPNU
Big South WBB Finals 3/10/24 6:00 PM High Point University - High Point, NC ESPN2
Sun Belt WBB Finals 3/11/24 1:00 PM CT Pensacola Bay Center - Pensacola, FL ESPNU
Sun Belt MBB Finals 3/11/24 6:00 PM CT Pensacola Bay Center - Pensacola, FL ESPN2
Big West WBB Finals 3/16/24 3:00 PM Dollar Loan Center - Henderson, NV ESPN+
Big West MBB Finals 3/16/24 6:30 PM Dollar Loan Center - Henderson, NV ESPN linear networks
MAAC WBB Finals 3/16/24 3:30 PM Jim Whelan Boardwalk Hall - Atlantic City, NJ ESPNU & ESPN+
MAAC MBB Finals 3/16/24 7:30 PM Jim Whelan Boardwalk Hall - Atlantic City, NJ ESPNU & ESPN+
WAC WBB Finals 3/16/24 TBD Orleans Arena - Las Vegas, NV ESPN+
WAC MBB Finals 3/16/24 TBD Orleans Arena - Las Vegas, NV ESPN2 & ESPNU

NCAA Conference - The Big West

NCAA Conference - MAAC

NCAA Conference - SBC

NCAA Conference - WAC